Hide Your Scales! Entenmann’s Big Book of Baking is Available Today!

If you're anything like me, and you grew up in the United States, you have many childhood memories that involve Entenmann's baked goods.

I can't even count the classroom birthday parties (both as a student and as a teacher) that centered around a Golden Fudge Cake cut into 20 or so teeny-tiny pieces. My absolute favorite Entenmann's treat were those Black and White Cupcakes with the hard icing that disappeared a few years back…not to mention those strangely soft chocolate chip cookies that appeared on every school bus trip.

It was pretty fun before we knew how terrible this stuff was for us, wasn't it?