A Terrible Mother’s Day Idea

Color me totally horrified.

I am used to reading product review pitches…some are good, some are not so good, some are just ‘eh’.

But this one really takes the cake.

I didn’t quite know what to do with myself when I opened a pre-Mother’s Day pitch and found this:

Although not your typical sweater, jewelry, perfume bottle, flowers or a day at the spa that mom’s are used to getting for Mother’s Day, why not be creative this year and show your mom how much you really care by helping to kick her bad habit and make the switch to South Beach Smoke electronic cigarettes. When mom takes a puff of South Beach Smoke’s e-cigs, she’s not exposing herself or anyone else in the family to any of the unhealthy components found in traditional cigarettes, such as carbon monoxide, carcinogens, tobacco, tar or ash.